AUDIBLE LAUNCHES AUDIOBOOKS WITH ACTORS RAJKUMMAR RAO, RADHIKA APTE AND KALKI KOECHLIN
Audible, the world’s leading seller and producer of downloadable audiobooks and other spoken-word content, today announced the launch of Audible.in, a dedicated service for Indians. The company, which has worked with Oscar-winning actors, critically acclaimed authors and leading personalities, marked the launch of Audible.in with a glamourous celebration of voice at Mumbai’s Royal Opera House, with Bollywood’s three most loved artists, Rajkummar Rao, Radhika Apte, and Kalki Koechlin. With their performance of Audible’s marquee production, ‘Mafia Queens of Mumbai’; Rao, Apte and Koechlin captivated the audience and illuminated the power of listening.
AudibleCEO and Founder, Donald Katz who also joined the panel, spoke to the audience about beginning the Indian service, “Honoring India’s distinctive literary and storytelling tradition and supporting the creation of vibrant local content, Audible.in is a dedicated,authentic and dynamic destination for Indian consumers that puts Indian talentand spoken-word content front and center. I am proud of the content that wasproduced for our Indian launch. It started with choosing the right literary work, creating art, music and of course casting the right performers- we are thrilled to bring together three of India’s most talented actors for this project. Millions of listeners around the world already turn to Audible to enhance the character and quality of daily life, and we look forward to delivering an even richer and more culturally resonant listening experience to our Indian customers.”