Bajaj Corp is all set to unveil the restaging of its iconic brand Bajaj NOMARKS . The restage is anchored on a new packaging along with a new consumer proposition supported by a new campaign. With emphasis on Ayurveda, the brand has transformed itself through a differentiated packaging strategy and brand philosophy of, #CheherePeSirfShaanNoNishaan.
Each element of the repackaging has been crafted to depict real Ayurveda and efficacy; the core fundamentals of the brand. The almost two-decade-old brand will also launch its latest TVC campaign with a new ambassador Tapsee Pannu.