YWC, the premium sports & lifestyle brand by star Cricketer Yuvraj Singh, has launched their second store in India – this time in his very own hometown, Mohali, Chandigarh on 21st July 2018. The first stand-alone store was earlier launched in Varanasi last year, which received an over whelming response. The store in Mohali, Chandigarh is a natural progression and a location Yuvraj was keen on having a presence in since the launch of the brand. The latest store will now be a flagship store for the brand and will house a vast collection of their latest products across fashion and sports gear.
The launch of the store at VR Punjab witnessed an extensive display of YWC’s new sports gear collection as well as the core fashion collection introducing their upcoming Autumn-Winter range. The store is located on the Upper Ground Floor of VR Punjab.
Commenting at this milestone, Yuvraj Singh stated “I am really happy that we have launched our second YWC store in my home-town. From the launch of our first store in Varansi, our experience has been nothing short of extraordinary. We are humbled by the response we have received for our online and offline stores as well. I am now happy to literally bring home my very own brand and make it accessible here at VR Punjab, which is one of the best upcoming fashion and entertainment destinations here in Chandigarh”.