Launch of Abbott’s New PediaSure® Cookies & Cream
At the launch event, Actress Lara Dutta, mother to a six-year-old, spoke about the importance of optimum nutrition in holistic child growth.
“During summers, my daughter is filled with ideas – to play new games, places to go and have lots of uninterrupted fun. I am sure all young ones look forward to the summer break the same way. While children are excited about holidays, parents often stress about how they can engage them effectively and ensure that they eat right. My daughter has very strong taste preferences, and I am on the look-out for food options that are not just healthy but also tasty and packed with nutrients,” she said, as she shared her experience of raising her child.
Amal Kelshikar, Country Head & General Manager – India at Abbott Nutrition shared, “We understand how parents worry about their kids’ complete nutrition and growth, particularly so in the summer break time when meal-time discipline becomes flexible and play time takes centerstage. PediaSure is the No. 1 brand recommended by pediatricians all around the world. PediaSure is a scientifically proven supplement to improve linear growth without excess weight gain in children at nutritional risk. We have added to PediaSure a delicious twist, with the new Cookies & Cream flavour that will appeal to every child’s palate while offering them the healthy nutrition they need.”